“It” justifies societal fear of clowns

%E2%80%9CIt%E2%80%9D+justifies+societal+fear+of+clowns

Photo courtesy of Warner Bros.

Floating omens: The red balloons that Pennywise carries in the film have become a striking image in the film’s marketing. Several people mistook red balloons tied to sewer grates as a clever, albeit frightening, marketing tactic but they turned out to be nothing more than a clever prank from fans of the book and film.