The Lady Blues wore pink during the Women’s Basketball Coaches Association’s Pink Zone initiative from Feb. 12-22.

St. Francis sponsors the event, which features a T-shirt giveaway, and donations were welcomed.

Pink Zone, formerly known as “Think Pink,” is a campaign to raise breast cancer awareness.  In 2006 when Kay Yow, former North Carolina State University head women’s basketball coach, suffered her third reoccurrence of breast cancer, she began Pink Zone. In 2007, more than 120 schools participated. In 2008, more than 1,200 schools participated. Last year, the campaign raised more than $1.3 million for breast cancer awareness and research.

“It really progressed to a major event,” said coach Ron McHenry, “and it’s been special to the girls.”

McHenry wore a pink tie and shirt during the game against SW Baptist.